An economy for all

Reach More Retailers. Move More Products.

Connect with thousands of food retailers actively searching for your products.

Why Distributors Choose Collective Cake?

Digital Catalog & Live Inventory

Upload your product list once and keep SKUs, prices, and availability updated in real time.

Simplified Communication

No more calls, emails, or manual entry. Retailers place orders directly through your portal — all fully trackable.

Automated Payments & Invoicing

Reduce delays and paperwork. Collective Cake handles transactions securely and instantly.

Market Insights & Growth Analytics

Get powerful data on retailer demand, product performance, and regional opportunities to expand smarter.

Advantages of Joining Collective Cake

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Reach Thousands of Qualified Retailers

Get your products in front of active Indian and ethnic food retailers across the U.S. — from single-store owners to growing grocery chains.

Real-Time Sales & Order Management

Track orders, manage SKUs, automate invoicing, and streamline fulfillment — all from one intuitive dashboard.

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Targeted Retailer Matching

Collective Cake uses retailer data like location, order history, and product preferences to connect you with the right buyers — not just more buyers.

How to Join Collective Cake in 3 Simple Steps

1

Register Your Business

Fill out a quick form with your business name, type, location, and contact info.

  • Takes less than 2 minutes
  • No credit card required

2

Verify & Go Live

Upload your business license.

Our team reviews your details and helps verify pricing, availability, and fulfillment terms.

3

Start Receiving Orders

Get discovered by retailers on Collective Cake, receive orders instantly, and start growing your revenue.

Frequently Asked Questions

What is Collective Cake?

Collective Cake is a purpose-built B2B commerce platform that seamlessly connects retailers, distributors, and manufacturers across the food industry ecosystem. Designed to eliminate inefficiencies in traditional supply chains, Collective Cake enables real-time collaboration, smarter procurement, and data-driven growth.

Whether you’re a retailer looking for direct access to reliable suppliers, a distributor expanding your market reach, or a manufacturer launching new product lines—Collective Cake gives you the digital tools to streamline your operations and build profitable partnerships.

Direct Access to Verified Partners
Browse and connect with a curated network of distributors and manufacturers—no intermediaries, no delays.

Smart Inventory and Order Management
Easily manage purchase orders, track shipments, handle returns, and maintain accurate stock levels from one intuitive dashboard.

Flexible Sourcing Options
Source products locally for quick restocks or explore global options—like direct-from-India procurement—for better margins.

Transparent Pricing and Terms
View live product catalogs, pricing tiers, and delivery terms—empowering faster, more confident purchasing decisions.

Business-Centric Onboarding
Designed for professional users, Collective Cake ensures compliance and legitimacy through verified registration, allowing access to wholesale pricing and services.

Collective Cake is open to verified wholesalers, importers, and food distributors who supply Indian and ethnic food products to retail stores in the U.S.

Access to a Growing Retailer Network

  • Instantly connect with verified retail food stores across the country—no need for cold outreach.
  • Increase order volume by tapping into new markets, especially Indian and ethnic food industry retailers seeking reliable supply.

Showcase Your Full Product Catalog

  • Upload detailed SKUs, pricing tiers, delivery options, and lead times.
  • Retailers can browse your offerings in real time, reducing back-and-forth emails and calls.

Streamlined Order Management

  • Receive and manage orders through a centralized dashboard.
  • Easily update stock levels, set reorder minimums, and track shipment progress.

Faster Payments & Fewer Errors

  • Simplify invoicing and payment tracking.
  • Reduce errors and returns by clearly communicating product specs, terms, and conditions.

Analytics to Drive Growth

  • View data on your top-selling products, buyer behavior, and seasonal trends.
  • Use insights to adjust pricing, bundling, and promotions.

Local + Global Visibility

  • Get discovered by local retailers and those looking to import directly from distributors with specialized inventory.
  • Highlight region-specific or niche products that retailers might not find elsewhere.

Verified Business Environment

  • All businesses on Collective Cake are vetted—so you can trust that you’re working with serious, legitimate buyers.
  • Reduce risk with verified documentation and protected communications.

There is no upfront cost to join Collective Cake. We operate on a commission-based model — you only pay when you make a sale.

Yes! Registration is completely free and only takes a couple of minutes. No payment information is required to sign up.

Click on any Sign Up buttons you find on the website. You are given the option to sign up as a retailer, distributor, or manufacturer.

On the registration page, fill in business and contact information, preferences, and agree to the terms. Once submitted, you’ll gain full access to the platform.

You may be required to provide:

  • Business Name and Type (e.g., Retail Grocery)
  • Location and Number of Locations
  • Contact Name, Email, and Phone
  • Monthly Inventory Budget
  • Product Categories of Interest
  • Consent to Terms, Privacy, and Data Collection policies

Once you registered and you sign in, you’ll be directed to a personalized dashboard. If you’re a new user, a guided onboarding tutorial will help you understand how to place orders, manage inventory, and set reorder schedules.

Some of the features you will expect to see include:

Digital Catalog Management

  • Upload & manage your full product catalog
  • Update SKUs, prices, and availability in real time
  • Include images, descriptions, and product attributes

Seamless Order Management

  • Receive and process retailer orders instantly
  • View and manage order statuses (pending, in progress, shipped)
  • Track order history and fulfillment performance

Automated Invoicing & Payments

  • Automatically generate invoices
  • Secure, fast payment processing through the platform
  • Reduce manual back-office tasks

Sales Analytics & Insights

  • View product performance across regions and retailer types
  • Identify top-selling SKUs and new market opportunities
  • Analyze trends in retailer buying behavior

Targeted Retailer Discovery

  • Get matched with retailers based on location, category interest, and order patterns
  • Expand your reach beyond existing customers
  • Build long-term B2B relationships

Control & Flexibility

  • Define service areas and delivery terms
  • Set minimum order quantities and lead times
  • Manage your visibility and retailer access

Dedicated Support

  • Onboarding assistance to get you live quickly
  • Ongoing technical and business support
  • Marketing opportunities and featured listings (optional)

Yes. You have to prove that you are a legitimate business.

Our onboarding team will guide you. You can upload your catalog via:

  • CSV file
  • Manual entry through your distributor dashboard
Collective Cake securely processes retailer payments and remits funds to you on a regular payout schedule (weekly or bi-weekly). No need to manage payment collection manually.
Yes. You can set visibility preferences, service areas, delivery terms, and minimum order quantities — you stay in control of your distribution.

You’ll have access to:

  • Product sales trends
  • Top-performing SKUs
  • Retailer demand patterns
  • Market expansion opportunities
Yes. We follow industry best practices and are fully compliant with GDPR and CCPA. Your data is encrypted, never sold, and only used to enhance your experience on the platform.

Our support team is here for you! Reach out anytime via email or live chat for assistance with registration, ordering, or navigating the dashboard.

Join the Collective Cake Distributor Network

Expand your footprint, digitize your operations, and build long-term retail partnerships — all at no upfront cost.